Perception about consumer behaviour with respect to the environmental Research Proposal

Perception about consumer behaviour with respect to the environmental issues, is there influence of the environment courses of - Research Proposal Example (Ayres, 2012) Over the period of time, consumers have become ethical in nature with their buying decisions mostly being affected through their ethics. Global consumers now understand the consequences of their actions more clearly due to availability of more information and globalization effects. Environmental as well as ethical issues which were initially not highlighted are now being highlighted and discussed in public to better inform the consumers. There have been serious discussions regarding consumers in developed countries buying such diamonds and consequently helping finance war in such war torn countries in Africa. Considering the overall improvement in the consumer perceptions and knowledge, this research will attempt to explore and understand as to whether the industry has an impact on the consumer behavior. This research will further explore the efforts undertaken to stop this process and the overall degree of success achieved in this regard besides exploring as to how it can be stopped and whether awareness should be raised about it or not. (Campbell. 2004.)Â   The overall rationale for choosing this topic is based upon the fact that diamond industry generates more revenues by selling less therefore the overall flow of funds through blood diamonds may be higher and can be used extensively to finance the war. Further, this research is also significant in the sense that it presents a real life example of how industry wide phenomenon can actually have an impact on the consumers and their buying decisions. Literature Review There are many countries within Africa which depend upon diamonds as one of the key source of economic progress and revenue. For such countries, the revenue generated by selling diamonds in international market can help them achieve economic development and progress. However, for some countries, the revenues generated through selling these diamonds are diverted towards the purchase of guns and ammunition to support the war in many A frican countries. The diamonds which are sold for the purpose of financing the war are called blood diamonds or conflict diamonds. (Campbell,. 2004) In the wake of development in the product development and technology, today’s consumers are faced with multiple choices to buy a large number of goods and services at relatively affordable prices. The variety as well as the prices therefore allowed consumers to buy large volumes of such products and services and resultantly their supply also depends upon how much demand is being generated in international market. (Fram, and Baron, . 2004) The overall history of blood diamonds originates from Sierra Leone wherein a group with the name of Revolutionary United Front (RUF) attempted to capture the diamond mines to fund their struggle to restore democracy within the country. However, this trend flourished in other countries also wherein warlords used it as a credible source for earning revenues to fund their war efforts. Diamonds are considered as luxury goods and buying them at higher prices often involve an uncompromising consumer behavior from the buyers given the luxury and degree of prestige attached with it. Over the period of time, this issue and ethics related with

Psychology (left-brain activity) Essay Example | Topics and Well Written Essays - 1250 words

Psychology (left-brain activity) - Essay Example It is the seat of visual and spatial processing. The right brain controls driving in traffic. On the right, processing is rapid and non-linear. The right brain looks at the big picture and deals with complexity, ambiguity, and paradox. It is intuitive and the crucible of creativity (Pitek, 1998). For example, if you are right-brain dominant, it is your emotional right hemisphere that guides the decisions you make throughout the day. If you are left-brain dominant, it is your sequential, time-oriented left hemisphere which tells you how to think, what to believe, and what choices to make (Connell 2002). Nearly 80% of people have a more developed left brain because the left is better at handling language and logical thinking. In many life situations, the left brain takes over, assembling a logical train of thought (Lee, 1999). Other factors are also detrimental to right brain development. Education has a big prejudice against the right brain with its emphasis on mathematics, language, logic and analysis, and its tendency to ignore the arts, music and creativity. In traditional methods, teaching uses charts, logic, and mathematical formulae. Multiple choice, true/ false are much easier to grade and quantify (Pitek, 1998). There are parental pressures to become doctors and lawyers and scientists rather than poets and artists. And there is the world itself, which requires us to do more left-brain thinking than right. Under these circumstances, our left brains become more and more developed while our right brains shrink, metaphorically speaking, from under-use (Lee, 1999). In this age of education by test-taking, all our instructional efforts seem to help students master left-brain skills because that's what the tests measure. But to what extent should we also be helping kids develop a sense of design, storytelling abilities, feelings for others, humor, and the ability to detect the importance of the information they learnThe right brain thinks in wholes, so the student will understand math concepts but struggle with math facts or double-checking answers. Right brain children will use 'gut feeling' instead of pulling in multiple facts before arriving at a decision. They may prefer essay tests where they can present the whole picture (Craft, n.d.). Eighty percent of struggling learners are right brained. Schools and schoolwork are set up to teach in left brain style. Workbooks, worksheets, rote memorization, timed tests, lectures, learning facts from a test, learning vocabulary by looking up meanings words in a dictionary and writing them out, these are all left-brain activities. A right brain child will have difficulty with them (Craft, n.d.). Right-brain students might shuffle through papers and have trouble finding correct pages. They might daydream in class. Might dramatize a point instead of backing it with statistics. Homework and desktop might be messy. Some believe that the common syndrome, Attention Deficit Hyperactivity Disorder (ADHD) may result from cross-brain problems. Affected children are usually right-brain